Fruit and vegetables are essential for good health. They are really really good for you. They give you vital nutrients and help maintain your body’s functions. And, if you eat a good variety in the recommended amounts, they may decrease your risk of certain cancers and heart disease. Others are involved in preventing eye disease or slowing the aging process.
But most of us aren’t getting enough.
Did you know…?
- Only 40.2 per cent of British Columbians eat fruit and vegetables at least five times per day.
- BC ranks third in Canada for highest overall fruit and vegetable consumption compared to the other provinces.
- Canadian females tend to eat more fruits and vegetables than males.
- Seven out of 10 children aged four to eight do not meet the five-serving minimum. At ages nine to 13, 62 per cent of girls and 68 per cent of boys do not meet the five-serving minimum.
- There has been a steady decline in fruit and vegetable consumption among youth (12-19 years) and older adults (45-65+).
The Province is working to increase the amount of people who eat at least five servings of fruit and vegetables per day. BC has a number of community-based programs to support families including the Farmers’ Market Nutrition Coupon program, Food Skills for Families, and the BC School Fruit and Vegetable Nutritional Program.
It’s time to show fruit and veggies we care. Let’s profess our love for berries and broccoli, oranges and eggplant. Let kale and its fellow leafy greens know how much we need them!
How to Add More Fruit and Vegetables to Your Life
- Plan your meals ahead of time and make fruit and veggies the star. Start your shopping trip in the produce section of the grocery store. Check out our Virtual Grocery Store Tour to get started.
- Remember the simple message to fill half your plate with fruit and veggies.
- Prep for success: Pre-wash and cut veggies and fruit so they’re ready for grab and go snacks or cooking. Put them at eye level in the fridge so they are the first thing you see when you open it.
- Buy in season fruits and veggies to help stick to your budget. Read more about how to save money on fruit and veggies.
Kids Will Love Fruit and Veggies Too
When healthy eating behaviours are established early in life, they become the natural way to do things. You can help your child by setting a good example; eat plenty of fruit and veggies and your child is more likely to follow suit. Get kids involved in meal planning, shopping, cooking and eat meals together as a family. When it comes to encouraging healthy eating outside of home, read these tips.
What’s your favourite way to serve up fruits and veggies to those you love?
Healthy FamiliesBC: The Produce Section – Colour Your World